OUR PROJECTS
OUR CHISLEHURST PROJECT
BROMLEY
TESCO
myProduct: Induct Edit Functionality at Tesco
​PROJECT OVERVIEW​
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A few months ago, I joined Tesco's myProduct: Induct product team as the Senior UX Designer, responsible for introducing essential edit functionality to the product induction tool used by Tesco suppliers and colleagues. This project aimed to replace an outdated system called RMS, which was being decommissioned, and address the significant pain point of the lengthy and cumbersome process of editing product information.
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MY ROLE ​
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As the Senior UX Designer, I was responsible for leading the design and implementation of the new edit functionality. My tasks included reviewing previous research, developing new design concepts, collaborating with the product team and engineering to ensure technical feasibility, conducting user interviews, and analysing user data to inform design decisions. I also helped support the build of an internal analytics tool to measure the success of our designs.
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THE PROBLEM​
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The myProduct: Induct tool at Tesco was hampered by the lack of efficient edit functionality, forcing users to rely on an archaic system called RMS for product updates. This outdated process involved multiple spreadsheets, emails, and offline steps, causing editing a product to take up to 10 days. With RMS being decommissioned, there was an urgent need to streamline this process, reduce the time required for edits, and alleviate user frustrations.​
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Project Miro board with detail on the number of edits requested and the most requested areas
Project Miro board working through various flows and design options
​​DESIGN PROCESS​
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To start, I reviewed previous research and designs by the former UX Designer, ensuring I understood the foundational work. Collaborating closely with the product team, I developed my own builds and suggestions based on the initial designs. I then conducted interviews with Tesco data operators, who also needed to use the tool, to gather additional insights and ensure the design met their needs.
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Given the decommissioning of RMS, this project presented a prime opportunity to streamline and improve the product editing process. Historically, editing a product post-induction could take up to 10 days, involving multiple spreadsheets, emails, and offline processes. Our goal was to drastically reduce this timeline and simplify the workflow.
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I collaborated with an analytics Natural Work Team (NWT) team to develop an internal analytics tool for myProduct: Induct. This tool was designed to measure the effectiveness of our designs by tracking metrics such as the use of the "Product View" page (the only feasible place to allow edits) rate of induction rejections or abandonments and analysing "frustration clicks" to identify areas where users perhaps thought they could edit, but in fact could not.
MEASUREMENT​
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Throughout the project, we focused on key performance indicators (KPIs) to measure success, including:
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Reduction in the time required to edit product information
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Decrease in the rate of induction rejections or abandonments
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Analysis of user interactions to identify and mitigate points of frustration
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Reduction in queries / tickets raised to Tesco support teams
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Feedback from data operators and suppliers on the usability and functionality of the tool
RESULTS​
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We iterated through multiple design versions, balancing user needs with technical feasibility for an initial Minimum Viable Product (MVP). Engineering constraints were carefully considered to ensure a viable and efficient implementation. User interviews with data operators confirmed that our designs incorporated all necessary features for their tasks.
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The next phase involved testing the prototype with suppliers to assess whether the edit functionality was well-placed within their journey, if they understood which fields were editable and why some were not, and if they grasped the concept of "dependant attributes" (i.e., "if you edit this field, you must also edit another field").
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We carried out the user testing successfully, and the functionality was easily understood by all participants. Their feedback confirmed that the design was intuitive and fit well within their workflow.
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Following the testing phase, the new functionality was released live and was extremely well received by users. The positive response exceeded expectations, and I’ll be including some of the user testimonials in this portfolio to reflect that impact.
This project was a significant step forward in improving the product induction process at Tesco, making it more efficient and user-friendly for both suppliers and colleagues.
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